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Studio Marketing Manager

The Studio Marketing Manager plays a vital role as the ‘glue’ between the development team at Kaos and the global marketing organization. You are the "brand ambassador" at the heart of development, charged with driving highly marketable content outwards into the organization for all titles developed at Kaos.

Kaos offers a competitive salary and range of benefits as well as a dynamic, creative, and challenging work environment where individual effort is critical to our success.

Primary Responsibilities:

  • Work closely with the brand team and studio development team to define product positioning, key title differentiators and features and licensing applications from conception.
  • Provide input and consumer insights into game features that are supportive of the game’s high concept and positioning.
  • Throughout the creation process ensure that product positioning is translated in a consistent manner into both software and outwards into all marketing communication materials.
  • Work closely with the brand and studio teams to align game deliverables with the campaign narrative, maintaining the game asset schedule and regular communication with all stakeholders.
  • Responsible for the generation and approval of all in-game assets to be used for both internal and external marketing related purposes.
  • Supervise the development of consumer qualitative research (focus groups, product reviews) as needed by brand team, studio or game developers - usability testing etc.
  • Dedicated to provide the brand team with output from the studio (builds/assets, status updates etc).
  • Works closely with Global Communications Manager to generate content for cross-channel communications activity and synchronise community activity with the broader communications plan.
  • Management of the Community Manager based at the studio.
  • Provide constant feedback to studio production group in terms of platform trends, competitive activities, retail sales and consumer trends.
  • Represent the Studio and product software with PR press opportunities and internal selling requirements.

Basic Qualifications:

  • 4-6 years in Marketing
  • Bachelors degree, Business or Marketing
  • Passion for video gaming and interactive entertainment, industry dynamics, trends and players
  • International business experience a plus
  • Proven ability to develop strong internal and external relationships and excellent collaborative skills
  • Proven communication and written skills.
  • Proven organizational skills.
  • Strong understanding of the product development process.
  • Proven project management experience: demonstrated ability to recommend, develop, manage and drive projects to successful completion.
  • Ability to apply critical thinking to analysis.
  • Excellent / intuitive analytical and problem solving skills.
  • Demonstrable experience of developing product / brand positioning
  • Proven experience and understanding of the PR function
  • Strong presentation skills
  • Experience of developing visual asset/creative materials
  • Excellent understanding of digital media environment

All interested applicants can apply directly to this job listing.

THQ, NY
Attn: Recruiting
129 West 27th Street
8th floor
New York, NY 10001